100+ sales intelligent companies uses Valley

Learn More

Saniya Sood

Valley vs HeyReach vs Expandi: Which is the Best LinkedIn Outreach Tool for Agencies in 2025?

Valley vs HeyReach vs Expandi: Which is the Best LinkedIn Outreach Tool for Agencies in 2025?

Saniya Sood

Valley vs HeyReach vs Expandi: Which is the Best LinkedIn Outreach Tool for Agencies in 2025?

Agency-Focused Analysis

Agency survival depends on tool choice. With client churn rates hitting 40% annually for agencies using generic outreach tools, and procurement teams demanding 3-5x ROI proof before renewals, the wrong LinkedIn automation platform can kill your agency faster than any competitor.

The difference between tools that scale intelligently and those that create operational chaos determines whether you're building an asset or burning client relationships.

The agency reality: You're not just buying software, you're betting your reputation on whether prospects will engage with your outreach or report it as spam. 89% of agency clients expect LinkedIn campaigns to generate measurable pipeline within 90 days, while platform restrictions can eliminate months of relationship building overnight.

Here's the definitive analysis of which tool actually delivers for agency-specific needs in 2025.

The Agency LinkedIn Outreach Challenge

Why Agencies Face Unique Platform Requirements

Agency operational complexity differs fundamentally from in-house teams:

Multi-Client Management:

  • Simultaneous campaign execution across 5-50+ client accounts

  • Brand voice consistency while maintaining client-specific messaging

  • Performance reporting with granular attribution and ROI tracking

  • Account isolation preventing cross-client contamination or confusion

Scalability Imperatives:

  • Rapid client onboarding without extensive technical setup

  • Team collaboration across account managers, strategists, and specialists

  • White-label capabilities for client-facing reporting and dashboards

  • Pricing models that scale profitably with client growth

Risk Management:

  • Account safety protecting both agency and client LinkedIn profiles

  • Compliance monitoring across multiple industries and regulations

  • Quality control maintaining standards across diverse campaign types

  • Reputation protection ensuring outreach enhances rather than damages professional brands

Valley: The Intelligent LinkedIn Research Engine

Primary Use Case: AI-powered LinkedIn outreach with intelligent personalization
Company Size Focus: 10-300 employees (SMB/Mid-market)
Pricing Model: $400/seat

Agency-Specific Advantages:

Client Success Optimization:

  • Only tool detecting open vs. closed LinkedIn profiles maximizing client reach efficiency

  • Deep AI research on every prospect delivering client-ready conversation starters

  • Built-in qualification scoring focusing agency resources on highest-conversion opportunities

  • Tone matching technology ensuring messages sound like client executives, not agency staff

Operational Excellence:

  • Multi-signal integration from website visitors, LinkedIn engagement, and imported lists

  • Training Center workflow enabling continuous optimization without dedicated resources

  • Account safety expertise protecting client relationships through LinkedIn compliance

  • Signal-based automation triggered by genuine buying intent rather than generic timing

Agency Results:

  • 3-4x higher response rates than template-based competitors

  • Client pipeline attribution with clear ROI demonstration

  • Professional reputation enhancement through authentic, research-driven messaging

Best For: Agencies prioritizing client results over volume metrics
Limitations: LinkedIn only (strategic focus ensuring platform mastery)

HeyReach: The Agency-Built Multi-Account Platform

Primary Use Case: LinkedIn automation for agencies and sales teams
Company Size Focus: Agencies & Sales Teams
Pricing Model: $79/seat or $799 unlimited seats

Agency-Centric Features:

Scale-Focused Infrastructure:

  • Unlimited accounts pricing enabling profitable client scaling

  • Multi-account campaign management with unified dashboard oversight

  • White-label options for client-facing deliverables and reporting

  • Team management features supporting collaborative campaign execution

Automation Capabilities:

  • AI-powered message personalization with data-driven customization

  • Smart sequences for systematic follow-up automation

  • Cloud-based infrastructure with dedicated IPs for account safety

Performance Metrics:

  • 22% connection approval rate with 7.22% reply rate

  • Agency-focused pricing designed for multi-client profitability

  • Dedicated support for agency-specific implementation challenges

Best For: Agencies needing unlimited LinkedIn accounts with volume-focused automation
Limitations: Limited deep research capabilities compared to AI-powered alternatives

Expandi: The Visual Multi-Channel Coordinator

Primary Use Case: LinkedIn + Email automation with AI personalization
Company Size Focus: SMB to Mid-market
Pricing Model: $99/month per account

Multi-Channel Capabilities:

Cross-Platform Integration:

  • Smart sequences coordinating LinkedIn and email outreach

  • GIF and image personalization for visual engagement differentiation

  • Cross-channel analytics providing comprehensive campaign performance tracking

  • Email integration enabling coordinated multi-touchpoint campaigns

Agency Operations:

  • Cloud-based platform with dedicated IPs for account safety

  • Campaign analytics supporting client reporting and optimization

  • Multi-channel coordination maximizing client touchpoint efficiency

  • Visual personalization helping agencies differentiate in crowded markets

Client Deliverables:

  • Comprehensive reporting across LinkedIn and email channels

  • Visual engagement metrics demonstrating creative campaign effectiveness

  • Multi-channel attribution showing cross-platform campaign impact

Best For: Agencies requiring LinkedIn + email coordination with visual elements
Limitations: Multi-channel approach without LinkedIn specialization depth

Agency-Specific Feature Comparison

Client Management and Scalability

Feature

Valley

HeyReach

Expandi

Multi-Client Support

Per-seat scaling

Unlimited accounts model

Per-account pricing

Account Isolation

Campaign-level separation

Account-level isolation

Platform-level separation

White-Label Options

No

Full white-label support

Basic branding options

Team Collaboration

Admin view + multi-seat

Team management + collaboration

Multi-user dashboard

Client Onboarding

Moderate setup (AI training)

Quick (template-based)

Easy to moderate

AI Intelligence and Personalization Quality

Capability

Valley

HeyReach

Expandi

Research Depth

Deep AI analysis + qualification

Basic data personalization

Smart sequence optimization

Message Quality

Tone matching + authentic voice

AI data insertion

GIF + image personalization

Signal Detection

Website visitors + LinkedIn engagement

LinkedIn engagement signals

LinkedIn + email signals

Learning Capability

Continuous AI optimization

Template performance tracking

Sequence analytics

Qualification

Built-in ICP scoring

Manual qualification required

No built-in qualification

Agency Profitability and ROI

Business Factor

Valley

HeyReach

Expandi

Pricing Model

$400/seat

$79/seat or $799 unlimited

$99/month per account

Client ROI Demo

3-4x response rates

Volume-focused metrics

Multi-channel engagement

Operational Efficiency

AI automation reduces management

Template-based efficiency

Multi-channel coordination

Account Safety

Highest (LinkedIn expertise)

Good (cloud infrastructure)

Good (cloud infrastructure)

Reputation Risk

Lowest (authentic messaging)

Moderate (template detection)

Moderate (generic automation)

Agency Use Case Analysis

Boutique Agencies (1-10 Clients)

Primary Requirements:

  • High-quality results for demanding clients with sophisticated expectations

  • Authentic messaging that enhances rather than damages client professional brands

  • Efficient resource utilization with limited team capacity

  • Clear ROI demonstration for client retention and referral generation

Tool Recommendation Hierarchy:

Valley Optimal:

  • AI intelligence ensures every outreach enhances client reputation

  • Superior response rates provide clear ROI demonstration for client retention

  • Account safety protects both agency and client professional relationships

  • Quality focus aligns with boutique agency positioning and client expectations

Expandi Alternative:

  • Multi-channel capabilities beneficial for comprehensive client campaigns

  • Visual personalization helps differentiate in competitive markets

  • Lower price point attractive for agencies with tight budget constraints

Growth Agencies (10-25 Clients)

Primary Requirements:

  • Scalable automation maintaining personalization quality across growing client base

  • Team collaboration supporting multiple account managers and specialists

  • Performance analytics enabling data-driven optimization and client reporting

  • Operational efficiency reducing per-client management overhead

Tool Recommendation Hierarchy:

Valley Recommended:

  • AI automation scales intelligently without sacrificing message quality

  • Built-in qualification focuses team resources on highest-value prospects

  • Training Center enables continuous optimization across multiple clients

  • Account safety prevents operational disasters during rapid scaling

HeyReach Consideration:

  • Unlimited pricing potentially beneficial for agencies with many small clients

  • Multi-account management supporting growth agency operational needs

  • Team features enabling collaborative campaign execution

Enterprise Agencies (25+ Clients)

Primary Requirements:

  • Enterprise-grade reliability supporting hundreds of simultaneous campaigns

  • Advanced analytics for sophisticated client reporting and attribution

  • White-label capabilities for client-facing deliverables and dashboards

  • Compliance features for regulated industries and enterprise client requirements

Tool Recommendation Hierarchy:

HeyReach Consideration:

  • Unlimited accounts model potentially cost-effective at enterprise scale

  • White-label options supporting client-facing deliverable requirements

  • Team management capabilities for large agency operations

Valley Alternative:

  • Superior results quality justifying premium pricing through client retention

  • AI intelligence reducing management overhead across large client portfolios

  • LinkedIn expertise providing competitive differentiation in B2B markets

Agency-Specific Competitive Analysis

Valley vs HeyReach for Agencies

Valley Wins:

  • AI-powered personalization delivering 3-4x higher response rates for client ROI demonstration

  • Deep research capabilities creating client-ready conversation starters and value propositions

  • Built-in qualification focusing agency resources on highest-conversion prospects

  • Quality over quantity approach enhancing client professional reputations

HeyReach Wins:

  • Unlimited accounts pricing enabling cost-effective scaling for high-volume agencies

  • White-label features supporting client-facing reporting and deliverable requirements

  • Agency-focused infrastructure designed specifically for multi-client operations

HeyReach helps agencies send more messages across more accounts. Valley helps agencies send better messages that actually convert into client pipeline. When client retention depends on ROI demonstration, quality beats quantity every time.

Valley vs Expandi for Agencies

Valley Wins:

  • LinkedIn specialization delivering superior results on the platform that matters most for B2B

  • AI intelligence creating authentic, research-driven messages that enhance client brands

  • Account safety expertise protecting client relationships through LinkedIn compliance

  • Superior response rates providing clear client ROI and retention justification

Expandi Wins:

  • Multi-channel coordination enabling comprehensive client campaign execution

  • Visual personalization helping agencies differentiate through creative elements

  • Lower price point attractive for agencies with budget-conscious clients

Expandi spreads effort across LinkedIn and email without mastering either channel. Valley dominates LinkedIn with AI intelligence that turns prospects into client pipeline while protecting professional reputations.

HeyReach vs Expandi for Agencies

HeyReach Wins:

  • Agency-specific infrastructure with unlimited accounts and white-label options

  • Multi-account management designed for agency operational requirements

  • Team collaboration supporting agency workflow and client management

Expandi Wins:

  • Multi-channel capabilities combining LinkedIn and email for comprehensive campaigns

  • Visual personalization differentiating agency services through creative elements

  • Integrated analytics providing cross-channel performance reporting

Both tools focus on volume and management over results quality. The choice depends on whether you prioritize unlimited LinkedIn accounts (HeyReach) or multi-channel coordination (Expandi), but neither delivers the AI intelligence that actually converts prospects

Ready to transform your agency's LinkedIn services from volume-based automation to results-driven intelligence?

Implementation Strategy for Agency Success

Valley Implementation for Agencies

Client Onboarding Process:

  • Studios configuration with client-specific ICP definitions and value propositions

  • Writing Style setup capturing client executive voice and industry terminology

  • Campaign architecture targeting client's highest-value prospect segments

Ongoing Optimization:

  • Training Center utilization for continuous message improvement and client feedback integration

  • Performance tracking with client-specific metrics and ROI demonstration

  • Account safety monitoring ensuring LinkedIn compliance across all client campaigns

Scale Management:

  • Seat allocation balancing client needs with operational efficiency

  • Quality control maintaining message standards across growing client portfolio

  • Results reporting demonstrating clear ROI for client retention and expansion

Agency Success Metrics and KPIs

Client Retention Indicators:

  • Response rate improvement demonstrating campaign effectiveness

  • Pipeline attribution showing LinkedIn-generated opportunities

  • Professional reputation enhancement through authentic outreach

Operational Efficiency Metrics:

  • Time savings per client through AI automation

  • Quality consistency across multiple client campaigns

  • Account safety maintenance preventing LinkedIn restrictions

Business Growth Indicators:

  • Client referral generation through superior results

  • Account expansion opportunities through proven ROI

  • Competitive differentiation via AI-powered capabilities

The Agency LinkedIn Engine That Delivers Results

Valley combines AI-powered research with LinkedIn expertise to create outreach that clients actually want to pay for—delivering measurable pipeline generation while protecting the professional reputations that determine agency success.

What makes Valley the agency choice for 2025:

  • Only LinkedIn tool with open/closed profile detection maximizing client reach efficiency

  • Deep AI research on every prospect creating client-ready conversation starters

  • Built-in qualification scoring focusing agency resources on highest-probability opportunities

  • Account safety expertise protecting client relationships through LinkedIn compliance

  • 3-4x higher response rates providing clear ROI demonstration for client retention

Agency success delivered:

  • Client pipeline attribution with measurable ROI for retention and expansion

  • Professional reputation enhancement through authentic, research-driven messaging

  • Operational efficiency reducing per-client management overhead

  • Competitive differentiation via AI capabilities competitors can't match

Book a demo today and discover why leading agencies choose Valley for LinkedIn outreach that actually converts.

Experience how Valley's intelligent automation transforms client relationships from service providers to strategic partners through measurable results.

For agencies, client retention depends on results, not activity. Valley ensures those results come from genuine prospect engagement rather than generic automation.

Give your sales team
an unfair advantage.

Give your sales team an unfair advantage.

We tripled our meetings in 93 days using Valley" - gocanvas

The Sales Company

of Tomorrow.

Delivered Today.

Newsletter

The exact learnings, tactics, and playbooks that actually close deals and build scalable sales systems. All signal, zero noise.

Valley 2024

The Sales Company

of Tomorrow.

Delivered Today.

Newsletter

The exact learnings, tactics, and playbooks that actually close deals and build scalable sales systems. All signal, zero noise.

Valley 2024

The Sales Company

of Tomorrow.

Delivered Today.

Newsletter

The exact learnings, tactics, and playbooks that actually close deals and build scalable sales systems. All signal, zero noise.

Valley 2024

Product

Customers

Resources

Pricing